Let Paris be music to yours ears
The City of Paris wished to promote stays centered on classical music to the Asian public targeted by this campaign. An ambitious project, highlighting the heritage of the City of Light as much for the eyes as for the ears.
The Paris Tourism Office, through the communication agency Atout France, trusted B8 Agency to write and design this colorful spot from A to Z. After casting the actress (the talented Audrey Giacomini, seen in many feature films), the shooting took place over two marathon days in Paris.
The opportunity to shoot in the key buildings of the City of Light: the Philharmonic, the Opera Garnier, the Louvre … and to gather millions of Internet users around the project online.
director & camera operator
make-up & hair